QBoard Advantage
The greatest advantage is the addition of full color motion to a static medium. It is now possible to support your full-motion television campaign with a matching full-motion outdoor campaign.
Full motion
The greatest advantage is the addition of full color motion to a static medium. It is now possible
to support your full-motion television campaign with a matching full-motion outdoor campaign.
Message customization
The real time functionality of QBoard adds another dimension to outdoor advertising, message customization. The flexibility in changing video and text display messages turns the customization of your campaign into a minor effort.
Timing flexibility
Along with the flexibility in message editing comes the convenience in timing. The traditional two-or-more month contracting for the same message becomes obsolete as the LED-Boards messages may be timed, changed and adjusted according to the desired frequency of each advertiser.
Media cost optimization
Suddenly, another dimension has been added to outdoor media the variance in day/night-time media values. Similar to radio, the QBoard can be used to create cost-effective media plans based on the particular needs of the advertiser. For example, while a billboard advertising a breakfast special may be a great message from 6 am to 11 am, it is of less value the rest of the day. With QBoard, the message can be targeted only to the appropriate time.
Production cost
Unlike traditional billboards, where each new message or advertisement for a new display will cost several thousand dollars, the QBoard messages are created by editing existing video, graphics, digital stills, and commercial footage at a fraction of the cost.
Low maintenance
QBoard was developed to operate in all climates -even extreme- with no down time. This ensures minimal service and maintenance requirements over the life of the board.
